A loyalty or rewards program can be a powerful tool for a retail store or restaurant. Customers will feel known and valued, and the prospect of saving money keeps them coming back. But what happens when a loyalty program is no longer a cost-effective solution for a business? Making a change could …
What is Unified Commerce?
And how can it help retail stores boost business in the new retail landscape? The shift from physical retail toward e-commerce was well underway before 2020. But when the coronavirus pandemic hit, with store closures and stay home orders, the move to digital retail went full speed ahead. Now, as …
Managing Returns and Exchanges as Retail Reopens
Returns and exchanges are an inevitable aspect of retail, and that is truer now than ever. Studies show that e-commerce has up to three times the return rate of brick and mortar retail. Stores that pivoted to online sales or curbside pickup during coronavirus closures may be facing an influx of …
How a POS System Can Keep Track of Kitchen Costs
Restaurants operate on thin margins, and every cost-saving measure can make all the difference to a struggling restaurant’s bottom line. This was true before COVID-19, and it is even more pronounced now, as most restaurants have closed or pivoted to carry out and delivery service only. With …
How to Clean and Disinfect a POS System
As grocery and other retail stores continue to provide essential services to their communities, it’s vitally important that POS systems are frequently cleaned and disinfected, to protect both workers and customers from the spread of COVID-19. We have a few general tips and guidelines for how to …
Save Time and Boost Efficiency with Point of Sale
A point of sale system is a retailer’s best friend. Not only can it perform the basic function of a retail store or restaurant – processing payment – but it can streamline processes, improve efficiency, and ultimately save a significant amount of time and money. Here are a few ways a point of …
Is it Time to Upgrade Your POS System?
It can be difficult to know when it’s time to upgrade your point of sale system. If your POS hardware is doing everything you need it to, it’s tough to justify the expense of a new POS system. But don’t wait until your hardware stops functioning completely. Upgrading to a new system could streamline …
Retail Tech Announces New Office Building
Retail Tech Inc. was founded in 2000 with just two employees and one 1,800 square foot warehouse. Over the past 20 years, we have grown significantly, thanks in no small part to our dedicated team and loyal customers. Now, with nearly 200 employees, we have officially outgrown our current office, …
Are Your Customers Advocates?
Your retail store has loyal customers. But does it have advocates? The difference between loyal customers and advocates is small, but important. Customers may shop frequently, take advantage of promotions and make large purchases. But an advocate has a relationship with a retail store or brand that …
Focus on Customer Service for Holiday Shopping Success
At the heart of everything in retail – from conversion and sales to customer loyalty and brand reputation – is one essential, often overlooked tool: store associates. Customer service is a hugely important part of the customer journey. It can have a significant impact on store performance. It’s also …
Use Your POS Data to Improve Product Performance
Retail analytics and performance metrics can be powerful tools for understanding customer behavior, seasonal trends, inventory issues and all other facets of retail management and operations. One benefit of using these tools is that they are already available to store owners and managers – in your …
Solve Used POS Problems with Refurbished Equipment
Old POS equipment is, well, finicky. But it’s especially frustrating when you buy “new” used POS equipment that constantly crashes and runs slow. This is why you need to invest in refurbished POS systems to solve your problems. Do you want to learn where to buy refurbished POS equipment and how it …
Engage and Convert with Smart Store Design
Despite the increasing popularity of online shopping, brick and mortar retail stores still – and will always – be the preferred shopping method for many consumers. Physical stores allow customers to see, feel and try items on, to be assisted by sales associates, and to simply have the shopping …
Use Sensory Experiences to Improve Customer Retention
We’ve written extensively on the changing landscape of the retail industry and the shift toward a more personalized, interactive in-store experience. A new study has found that the sensory elements in a store can have a significant impact on the shopping experience. These elements also play a role …
How to Boost Sales with Offline Marketing
In today’s digital marketing-focused world, it’s easy to forget about the more traditional methods of offline marketing – and how powerful they can be. This is especially true for small and local businesses, such as retail stores, restaurants, salons, fitness studios, agencies and more. There are …
Best Tips to Run Effective Promotions
Sales, specials and promotions can be an effective tool, both for drawing new and existing customers into a store, and getting them to spend more once they’re in. But when promotions are executed broadly, haphazardly, or without a specific goal or target in mind, they can actually hurt the bottom …
Build Customer Loyalty Through Returns
Returns are expensive, disruptive, and time-consuming, but they’re an inevitable fact of life for retailers. A 2018 survey by the National Retail Federation found a median return rate of 10 percent in U.S. retail stores. This adds up to about $370 billion in returned merchandise. Further, return …
Use Retail Trends to Improve the Customer Experience
As we move into the new year, retailers are focused on the bottom line, working to continue the fight against online shopping and improve in-store sales. There are many debates over the best way to do this, but ultimately, it’s pretty simple. By paying attention to retail trends and continually …
Focus on Inventory and Pricing to Maximize Sales
Shoppers tend to have heightened expectations when shopping at a brick and mortar retail store. This can be both good and bad for retailers who are looking to maximize sales. On the positive side, a happy shopper who had previously only shopped online, but who has a positive in-store experience, is …
Turn Holiday Shopping into Year-Round Success
The holiday season creates many opportunities for small business success. During this busy shopping season, especially with the recent movement to “shop small,” local retailers can attract new customers, increase sales, and build momentum for the year to come. However, those things don’t just happen …
Maximizing the Checkout Experience
In today’s retail market, it’s important to take advantage of every opportunity to increase sales and build customer engagement. However, many retailers aren’t fully maximizing one of the most important aspects of the customer experience: the checkout. In a recent study of grocery customers, …
Using Retail Analytics to Drive Sales
Analytics are a key indicator in any type of business, but they’re especially important when sales and customer satisfaction are key to success. We’ve previously written a blog post on the importance of evaluating restaurant analytics, but, of course, restaurants and retail stores can be quite …
Essential Considerations for Food Truck POS Systems
Food trucks are a great way for aspiring and up-and-coming restaurateurs to break into the restaurant business. In addition, established restaurants often start food trucks in order to reach new customers and add revenue streams. To maximize the potential of these popular restaurants on wheels, …
POS Reports to Help Improve Restaurant Performance
In busy restaurants, even the smallest inefficiencies can have a huge impact on the bottom line. But the day-to-day responsibilities and challenges of running a restaurant often leaves managers and owners little time to identify and correct those mistakes. This is where POS reports can …
Increase Customer Engagement with Your POS System
On our point of sale blog, we’ve written extensively about the changing retail industry, discussing customers’ desire for engagement and personal connections when they shop. These shifts aren’t just present in retail environments – they’re occurring in restaurants as well. So what can restaurant …
Cut Costs and Save Money with a POS System
Not only can a POS system do more than a traditional cash register, but it could also improve the efficiency, organization and overall function of a retail store or restaurant. This, in turn, could improve business operations, saving a significant amount of time, effort and money. But how, …
Refresh Your Retail Merchandising for Spring
Spring is on the way, which means that retail stores are launching new product lines and in-store displays focused on the upcoming summer months. Spring is a time for new beginnings, which offers a great opportunity to review and think your overall retail merchandising strategy and …
New Tactics Are Essential As Retail Landscape Shifts
The increasing popularity of online shopping, combined with years of chronic overbuilding and shifting consumer preferences, has led to what some are calling the “retail apocalypse.” While the word “apocalypse” is probably much too dramatic, it’s true that traditional retail is experiencing a …
Evaluating Restaurant Performance Metrics
The restaurant industry is notoriously difficult. Long-term restaurant success and profitability can be hard to achieve, making it vital to be aware of the day-to-day performance of the business. To make that easier, PointofSale.com recently published an article highlighting seven key restaurant …
In Today’s Retail Industry, Personal Connection is Key
It seems that every article or thinkpiece that discusses the retail industry has one message: retail is dying. But, as a company that works closely with retailers of all different sizes and in different markets, we at Retail Tech know that is simply not true. Retail is changing, yes, and business …
Adapting to a Changing Retail Industry
There’s no denying it: the retail industry is changing. In fact, some experts claim that retail – or, more accurately, traditional brick and mortar retail – is dying. And in the face of falling profits, store closings and bankruptcies, it may seem as if that’s the case. But retail can’t – and …
How to Change a Loyalty Program without Angering Customers
If you’re starting a new business, it’s common to want a rewards program that offers big incentives to your customers. A high-value loyalty program is a great way to get new customers in the door and keep them coming back. But this could come back to bite you down the road, when your business is on …
Onsite Maintenance
An Onsite solution is a perfect fit for a retailer who wants to be proactive about their maintenance requirements. Retail Tech’s Onsite offering is as easy as notifying your account representative of your need. We will then respond directly to your site and deliver you service. …
Start Your Next Project With Our Solution Specialists Today
Retail Tech’s custom solution’s team understands what it takes to get a project done. Our trained technicians build your unique solutions to spec. And we understand the importance of doing it right, on time, and cost effectively. We are able to provide many of today’s top-market Retail Store IT …