Retail Tech Inc. was founded in 2000 with just two employees and one 1,800 square foot warehouse. Over the past 20 years, we have grown significantly, thanks in no small part to our dedicated team and loyal customers. Now, with nearly 200 employees, we have officially outgrown our current office, …
How to Boost Sales with Offline Marketing
In today’s digital marketing-focused world, it’s easy to forget about the more traditional methods of offline marketing – and how powerful they can be. This is especially true for small and local businesses, such as retail stores, restaurants, salons, fitness studios, agencies and more. There are …
How to Run Effective Promotions
Sales, specials and promotions can be an effective tool, both for drawing new and existing customers into a store, and getting them to spend more once they’re in. But when promotions are executed broadly, haphazardly, or without a specific goal or target in mind, they can actually hurt the bottom …
Build Customer Loyalty Through Returns
Returns are expensive, disruptive, and time-consuming, but they’re an inevitable fact of life for retailers. A 2018 survey by the National Retail Federation found a median return rate of 10 percent in U.S. retail stores. This adds up to about $370 billion in returned merchandise. Further, return …
Use Retail Trends to Improve the Customer Experience
As we move into the New Year, retailers are focused on the bottom line, working to continue the fight against online shopping and improve in-store sales. There are many debates over the best way to do this, but ultimately, it’s pretty simple. By paying attention to retail trends and continually …
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